![]() You should also incorporate any theme that characterizes your business into the brochure. Instead, focus on one main point, such as showing customers how your business can provide a service they need. Don’t include too much information, such as a detailed biography of the company’s founders. ![]() At the same time, the scope of the brochure should be limited. These could include discounts or special products or services that make it stand out from the competition. Textīrochures are often the first contact a business makes with a potential customer, so the business should convey its strongest selling points. ![]() Customers for these businesses usually don’t need a large amount of detailed information to make a purchasing decision, so the room available on a brochure is sufficient to communicate your message to them. Brochures are great ways to advertise a number of different types of businesses: salons, restaurants and coffee shops, pet care, car washes, dry cleaners, hotels, and so forth.
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